Featured on the cover of Creativity Magazine’s inaugural “Creativity 50” and Boards Magazine's “Top 50 Art Directors” In America, Geoff Edwards acute sensitivity to the potential of storytelling has fueled his career while inspiring others.
Geoff is the VP, Executive Creative Director at R/GA In Los Angeles. There he works with multi-disciplinary creative teams to leverage the power of technology, design and entertainment to build brands like Nike, Disney, PepsiCo, Hollywood Foreign Press Association, and Beats by Dr. Dre.
Formerly, Geoff was Head of Creative at CAA Marketing, where he used the power of entertainment and branded content to make his clients famous. In 2016 Geoff Co-Founded the Nonprofit organization SATURDAY MORNING to call upon our industry to help solve social injustice through creativity. Geoff is the custodian of the belief that ‘If we take care of each other, good things will happen.’
Geoff has both founded and worked for some of the most creative agencies in the Industry. He Co-Founded the digital incubator DOJO in San Francisco. And prior Geoff was Co-Founder and Executive Creative Director at T.A.G. a highly awarded boutique supported by McCann World Group. He's a multiple Grand Prix winner and Cannes Advertiser of the Year recipient: 2006 for adidas 'IMPOSSIBLE IS NOTHING' Campaign and in 2008 for Microsoft XBOX360 launch and the Halo 3 "Believe" campaign. His writings and thought leadership have been covered in every media outlet: the main stage at Cannes, New York Times, Campaign, WIRED and Fast Company. And eight pieces of his marketing work are on permanent exhibit at the Museum of Modern Art in NYC.